That's more than I'm willing to pay for powder, but if you're just getting started, I guess it might be worth buying until you find the powder(s) you like. On the NE side of Atlanta, David's Gun Room in Duluth, Bullseye in Lawrenceville, and Forsyth County Pawn usually have components. Georgia Gun Store in Gainesville carries a few components. The Outdoor Depot in Gainesville used to have a decent selection of powders, but haven't been in there in 3+ years.
At this point I'm just tinkering. I wanted to try reloading .300 blackout, 9mm and .308. Once I know what I like I can shop accordingly. This is definitely interesting, endless combinations, lots of material out there to read. My goal is quality ammo, something made with a little more care regarding accuracy. I'm no bench rest competitor, but I do like seeing my shots through the same hole.