Academy in Athens opened right after the game ended last night. I drove over there as it is only a couple of miles but by the time I arrived there were already 300ish people standing in line outside plus another big crowd inside the front doors. Left as I didn't feel like standing out in the freezing temperatures in my pajama shorts. Went back this morning, plenty of swag available but pricey. T-shirts were going for $38, hats were $32. Grabbed some swag for my daughter. even this morning there were at least 100 people in the checkout line waiting to get rung up, everybody in a good mood. Go Dawgs! <Woof>