It's possible, but they have so much name recognition that it would probably be sold and sold again before actually shutting down.
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Is Remington, aka Freedom Group, in a quality death spiral?
- Thread starter rbstern
- Start date
It's possible, but they have so much name recognition that it would probably be sold and sold again before actually shutting down.
How about Kodak? How iconic were they until they got complacent and faded into obscurity, not mention into bankruptcy? Even Colt is in danger of bankruptcy, so that goes to show that even the most iconic name in the gun biz is not immune to changing market conditions and demands. Lack quality control has been the demise of countless companies. I think firearms consumers are some of the most critical of any consumer, and once they lose respect for brand X due to lack of quality control (sometimes even if just perceived), it's hard for the brand to recover. Especially today with so many options on the market.
The big difference between Remington and the examples listed above is that Virgin, Tower and Kodak didn't go out of business because they had quality issues. They went out of business because they failed to capitalize on changing markets. Kodak actually developed the digital camera, but instead of running with it, they figured that film would always win and refused to get into the digital game until it was too late. Same with Virgin and Tower and the music industry (however Virgin did diversify and is still going strong in other areas).
They weren't meant to be direct comparisons, just examples to demonstrate that name alone cannot sustain a company if it's not meeting consumer demands, be it lack of quality, innovation, or financial management.
Very true. I dont think that Remington would every truly disappear. As much as they provide a product there is a nostalgia that they own as well. I'm just saying, I think they might be right on that line of failing to develop the products that would keep them in the "forefront" of the game.
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Within the last year I've bought a remington 700 sps Varmint in 308, a remington r1 enhanced 1911, and a bushmaster m4a3. My 700 was shooting groups touching at 100 yards right out of the box with match grade hornady. I understand it may not be as accurate as the Weatherby mark v, but look at the price as well... I paid 600 for my 700 and I don't have anywhere I could even shoot 500+ yards. I love the r1, not sure about the other guy on here, but the figment is extremely tight. I haven't been able to shoot my bushmaster yet, but it does have really good fitment.
