LOL! C'mon man, seriously?So all 18 year old girls only vote the way someone tells them? I guess their families couldn’t teach them anything at all in 18 years…
I doubt seriously that 18 year olds that are so wrapped up in a celebrity’s life that they are so easily swayed, would even get away from social media and TMC to leave the party and vote anyway.
Yes, to answer your question. Marketing works. When someone that people idolize, look up to, etc have an opinion on an issue, it can absolutely sway that person's opinion. I didn't realize this was news.
Brain science: Here's why you can't resist celebrity endorsements
The concept of using celebrity endorsements to market products is almost as old as marketing itself.
www.usatoday.com
It’s Magic or Marketing? Unravelling the Psychology of Celebrity Endorsements | World Branding Forum
As businesses strive to explore methods of connecting with audiences, comprehending the influence of celebrity endorsements their strategies becomes critical.
brandingforum.org