I'm just sitting here trying to figure out why Doritos would make that bonehead move right after Budlight went through it. I know people don't think they're helping when they boycott these brands, but they ARE. Budlight lost billions of dollars from that fiasco in lost sales and stock prices. Doritos will probably take a hit too even though they already dropped the freakshow.... So it works.
Look into hyperrealism, and cultural normalization. Watch that video i posted