I have no problem with giving $15 bucks. The fact that I can come to this community and ask a question that will most likely be answered due to the plethora of knowledge from thousand of members, list my gun for sale without having to pay a fee, ship, or put my bank account online... OR buy a gun without the hassle of gunbroker is worth it to me. I enjoy simply reading the forums and admiring other folks stuff.
Another thing I like is the admins here really take care of this site well. I imagine it takes a lot of time and effort and they do it well.
I would guess that this is a two way street, if it weren't for the many thousand of visitors that pass through, I doubt any sponsor would want to pay for advertising. I'm not saying that I oppose helping out, but I (personally) would be more apt to help out if it were on a membership basis without all the outside sponsoring. Of course, the day that I logged on the GGT and was redirected to here, it broke my heart......
Luke